::: My School Directory :::

New for 2008-09

If You Want a First Class Directory
That Generates A Lot Of Revenue
You Need First Class Features

Check these features out…

features that eliminate guesswork, wasted time and guarantee
a first class fundraising & communication resource tool for your school.

My School Directory™

	It's Free To All Families, Faculty & School officials: Your business sponsors fully fund your school directory. It's just like all those big free yellow page directories dumped on your doorstep every year. What are the benefits to you? Your school keeps all the revenue. Over $3,000 value plus to your school. You could easily charge families $10 per copy.(300 directories)
	6 Directories In 1: Business / Faculty / Parent / Student / Babysitter / Alumni What are the benefits to you? Handy size: Actual size: 5 x 8.5 inches Average number of pages: 90 pages It's a very valuable school & family information resource all in one. It saves faculty, families and students a ton of time by getting connected easier and more efficiently. Get more done with less effort.
	Durable Hard Cover, 2 Color Glossy Stock: Directory layout similar to the big yellow pages. What are the benefits to you? It is extremely profitable. 100% of the revenue comes to your school, not the yellow pages. High perceived value- Important to attract business sponsors. Spiral "comb" bind. Directory lays flat. Hands free use!
	Over 100 Listing Headings : There are listings for just about any essential service moms & dads use on a regular basis so your school directory becomes " The Directory Families Go To First™". What are the benefits to you? More listings mean more listing opportunities for all types of businesses. Generates more revenue opportunity for your school. New simpler listing categories you won't find in the yellow pages.
	Low Cost Listing Fees To Businesses. What are the benefits to you? The listings fees are a no-brainer to businesses. Businesses can buy extra lines of copy for $5 each, an extra revenue source.
	Display/Page Sponsor Ads. What are the benefits to you? Simple & very profitable. Immediate cash flow. These 6-10 display ads go quickly. Reserve them for your most loyal sponsors since some businesses will be disappointed when they're gone.
	12 Month Day Planner: New design for 2008-2009. Actual size: 8.5 x 11 inches laid horizontally. Unique feature allows you to enter school closing dates, vacations and days not in session so it's automatically printed for you. What are the benefits to you? Pre-printed school closing dates saves families, faculty and volunteers time. It's a complete family organizer in one source. Businesses love it too because you'll use it often giving them a better chance to be seen. Businesses can buy a sponsor box for each month, producing more revenue.
	Classmates Listing Options: Option 1: List your child's first name only. Their grade number is then placed next to the parent/guardian name for easy reference. For example: 5th grade moms can find other 5th grade moms to coordinate class events. Option 2: List your child's full name and phone number. Take the directory tour for an example. What are the benefits to you? Option one addresses the security concerns of parents. Great help to moms and students needing student names at your fingertips. Sending out B-Day invitations, valentines or needing chaperons for field trips?
	Four Free Community Pages: These are pages you offer to community organizations or non-profits that contribute to your community and help bind your community together as one. You can charge or offer them for free. There's no set-up fee. Just supply camera- ready art. Simple instructions are in the reference guide. What are the benefits to you? Helps create awareness for your school and school directory in your community. Focuses on the good work of each non-profit organization.

If You Want A First Class Directory
That Does Most Of The Work For You
You Need Our Marketing Toolkit

The myschooldirectory.org program was designed not to just produce a first class school directory as a fundraising and communication tool, but as a larger community of schools, where the efforts of individual schools benefit all others.

The power is in the numbers. Families helping their schools, schools helping schools and the business community getting connected in a whole new way!

Think about the power of just 5 schools in a 5-20 mile radius. Each school has an average of 200 families. That's over 1,000 families helping hundreds of local businesses learn about the benefit of supporting schools in their own school "yellow pages".

The following tools I developed makes it extremely easy for volunteers to help therefore getting more businesses faster and with less effort. And more profitable in addition to paying for your new school directory which everyone benefits from.

Marketing Toolkit

	Proven Step-By-Step Program : Our reference manual takes you step-by-step through each step that I went through myself. An organized checklist makes sure you don't miss a step. And you won't waste any time because you learn from my efforts and gain from all the new programs I developed for 2006-2007 What are the benefits to you? There's less demand on volunteer time. Higher ROI! (Return on investment), since your costs are at an absolute minimum.
	EZFIND™ School Locator: What is it? On the MyBusiness web page that businesses are referred to, a special school scroll down tool enables any business to look for and find the four schools. What are the benefits to you? Businesses find your school fast, and it gives them an opportunity to learn more about your school.
	MyProfile™online school order page: What is it? It's your online 4 color school profile listing all important school, contact & order information including your advertised directory listing fee. What are the benefits to you? After a business finds "your" school, they simply click on your school name for your profile. When a business clicks to order now, all of your school order info is automatically entered into the order form so paperwork juggling and mistakes are eliminated. You can actually cut and paste right into the excel spread sheet.. Your four-color school profile helps promote and market your school.
	EZTRAC™ Automated Order/Contact System : What is it? It's simple. Businesses can place their orders online by clicking order now on your school profile page. They can print copies for their record and to send in with payment. Their order is confirmed by email sent directly to your school contact person. It doesn't get any easier than that. What are the benefits to you? Saves you time, keeps you organized and eliminates mistakes saving you money. You now have a database to communicate with your sponsors by email. You can send renewal reminders, updates and other offers (they can support other fundraisers) more efficiently and at no cost since email is Free. No postage! Think about this. If you need some sponsors for a new fundraiser or program, all you have to do is fire off an email to your new directory sponsors with a creative offer. A new smarter way to communicate and connect with your business sponsors! It's fast, efficient and saves a heck of a lot of time.
	Parent Preferred Business Recruiter Program: What is it? Everyone wants to know how to attract new businesses like a magnet to your school, year after year. Especially in your new directory! I developed a simple solution that doesn't rely on the wrong way of asking businesses for charity.
	Tell-A-Business / Tell-A-Colleague / Tell-A-School email referral links: What is it? Each web page (MyFamily/MyBusiness/MySchool) has a separate email referral link to make it easy to spread the word. Its community networking at it's best. What are the benefits to you? For MyBusiness : On the business page and after they order, businesses can email their non-compete business friends about listing too! For MyFamily: On the family page, families email business prospects a personal message and link to the website. This supports their Adopt-A-Business referral program. For MySchool: On your page, school officials and volunteers can email colleagues, volunteers and area schools about the benefits of becoming a member school of myschooldirectory.org. For myschooldirectory.org: All these community grassroots networking efforts saves everyone money. Direct mail, time on the phone, all costs money. We all help each other. It's the main reason we can offer such a small license fee, so the schools can keep 100% of all revenue.